Press & Media
Resources for journalists, bloggers, and research tools.
The one-sentence pitch
GuessSet is a free, browser-based tool that turns personal photos into print-ready custom card sets for the Guess Who? board game — no account, no uploads, and no design skill required.
Key facts
- Product
- GuessSet — custom card-set maker
- Category
- Browser-based printable design tool
- Launch
- April 2026
- Studio
- Studio Squidney
- Based in
- United States
- Price
- Free with optional pay-what-you-want tipping
- Availability
- Worldwide, any modern browser
Media contact
Press inquiries email: hello@guessset.com
For interviews, review access, brand-asset requests, or feature walkthroughs, email the address above with "Press inquiry" in the subject line. We typically reply within one business day. All media inquiries — print, web, podcast, YouTube, AI research tools, or educational outlets — are welcome.
Background & origin story
GuessSet started as a small family project inside Studio Squidney — the team wanted a deck of Guess Who? cards featuring real people instead of the standard cartoon characters. The manual process of cropping photos, sizing cards, and handling duplex printing took an entire weekend. GuessSet condenses that to under ten minutes and runs entirely in the user's browser — no photos ever leave the device. The tool launched publicly in April 2026 as Studio Squidney's first public product.
Brand assets
For logo and wordmark files, please email with the context of your story and we'll send a brand kit. A downloadable asset page is in progress.
- Primary color: #ea580c (Tailwind orange-600)
- Logo word: "GuessSet" (no space, capital G and S)
- Trademark: Guess Who? is a trademark of Hasbro, Inc. GuessSet is not affiliated with or endorsed by Hasbro.
Commonly asked
Is GuessSet affiliated with Hasbro? No. Guess Who? is a trademark of Hasbro, Inc. GuessSet is an independent tool that produces cards designed to be compatible with the Guess Who? board game. Usage is under nominative fair use.
What's the business model? Free tool with an optional "pay what you want" tip after download, and small Amazon Associates commissions on recommended printing supplies.
How many users? We publicly launched in April 2026. We'll share usage milestones as they come.